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Samaritans Purse Kicks Off 21st Christmas Shoebox Campaign

Mon, 10 Oct 2011
The 2011 Operation Christmas Child campaign has been launched to encourage Britons to put together a shoebox full of small gifts to send to disadvantaged children overseas.

The annual scheme, run by Christian charity Samaritan’s Purse and now in its 21st year, is aimed at ensuring disadvantaged children all over the world receive a present from Santa .

Individuals, families, schools, churches, businesses, and other organisations are encouraged to fill empty shoeboxes with small toys, school supplies, sweets and toiletries - wrap them with Christmas paper, and send drop them off at local churches, schools and businesses ready for the charity to collect.

To tie in with next summer’s Olympic Games in London, Samaritan’s Purse is requesting anyone donating a box of gifts to include something of a sporting nature such as a tennis ball, skipping rope or small football.

Last year, Operation Christmas Child campaign managed to send more than one million Xmas boxes from the UK to children in hospitals, orphanages, displaced persons camps, homeless shelters and impoverished neighbourhoods, and the group is hoping for a similar figure this year.

Leaflets explaining exactly what to pack in a gift shoebox (and what not to include), along with details of shoebox drop-off points, are available online at operationchristmaschild.org.uk.
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